India Food Forum is back with its 18th edition. The B2B event is taking place on November 11–12 at the Jio World Convention Centre, Bandra Kurla Complex, Mumbai. The two-day congregation will bring together the entire food business ecosystem including manufacturers, marketers, distributors, retailers and hotel, restaurant and cafe/catering (HoReCa) companies under one roof.
This year, the theme is 'Building a Palate for Partnerships', and the event is expected to serve as the most comprehensive business platform for every segment of the food value chain.
The Patanjali team at India Food Forum |
Patanjali is the FMCG partner at the India Food Forum and several of their products are on display at the event, including their mustard oil, atta noodles, Nutrela soya mini chunks and soya granules, Chyawanprash and honey. They also have an exhaustive range of biscuits and cookies, aloe vera and amla juices.
"Patanjali has a completely diverse portfolio when it comes to food," says Amitabbh Singh, Senior Vice President. "There is hardly any category in which we don't operate. The company has been built brick-by-brick, and we're very proud of being a part of this growth engine called Patanjali."
Amitabbh candidly accepts that at Patanjali, no role feels like a job or a task. "That's because everyone here is passionately involved in the company," he admits. "If you don't have ownership, you cannot build a brand. The vision of the top leaders drives the team forward. Swamiji has built this entire business from scratch because he has connected with the consumer. That's his advice to us as well: 'Think consumer, especially the middle-class'."
Swami Ramdev and Acharya Balkrishna |
Patanjali has been setting up stores across Mumbai, and they do hope to entice Gen Z with their line of products like atta noodles and 'skin superfood' supplements. The brand is no longer just about cooking oil, atta and honey, it has got much more.
"Under the Patanjali family, we have a whole list of edible oils and an entire range of digestives, among other things. In case of our biscuits, it is 100 per cent maida free. The Chyawanprash contains 52 herbs. Our aim, like every year, at India Food Forum is to build a strong partnership with all our retailers," informs Vikas Tiwari, Deputy General Manager.
"It is because of our founder's vision that we are here," says Amitabbh, who has been associated with Patanjali for the last four years. "We didn't participate last year at the India Food Forum, but before that, we've participated for a few years. It is a great platform to connect with our consumers, and it is in forums like this that we establish a consumer connect."
About the India Food Forum
The attendees at India Food Forum 2025 will be able to network and connect with thinkers and innovators, witness the launch of new products, and also be a part of conversations and discussions with leading names in the food business.
India Food Forum 2025 will also host two of the country’s most prestigious award ceremonies — the 9th IMAGES Food Service Awards 2025, which recognises excellence in format innovation, marketing, business expansion, and customer experience across India's food service brands, and the 19th Coca-Cola Golden Spoon Awards that honours outstanding achievements among food and grocery retailers.
