mUMBAI: Cheeky-chunk Dresigner Umbrellas -unique and first of its kind in India with vivid designs and design specifically to the lovers of Bombay Rains which have “Bambaiiyaa” dialogues written on it and try giving a flavour to the city have been launched in Mumbai. According to Pratik Doshi, Director, Cheeky-chunk umbrellas are getting excellent response and are sold online on the website to benefit the consumers eliminating the middle man and huge margins of branded stores. So Cheeky-chunk is an attempt to bridge the gap between being useful and being cool.