BHOPAL: Television has emerged as the biggest news-provider and most powerful opinion-maker in India but it is facing a crisis of credibility. This was stated by Nagma Sahar, a senior TV anchor, who works with NDTV.
Participating in an online lecture series titled ‘Stree Shakti Samvad, organised by the Makhanlal Chaturvedi National University of Journalism and Communication on Friday, she said 85 crore Indians have access to TV news of whom 25 crore watch TV news regularly. During cricket matches or other popular events, the number of audience touches 40 crore mark.
Thus TV is not only the biggest source of news for Indians but it is also a powerful creator of opinions. However, it is facing multiple challenges. One of them is the New Media and other is lack of credibility.
She said that TV anchors should be neutral and unbiased in their approach and instead of thrusting their views on the audience, they should try to ensure that the watchers get to know the entire gamut of views on any topic.
She said TV news crew are all set to become smaller in the days to the come. “With most people watching TV news on mobiles, the technique of presenting news is bound to change,” she said.
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