TATA Group, which are the title sponsors of the men’s Indian Premier League (IPL) will now sponsor the Women’s Premier League (WPL).
The Board of Control for Cricket in India (BCCI) had announced the sale of the rights, and TATA, who owns the IPL title worship snapped up the same. The agreement is signed for the first five years, and an official announcement is expected in a day or two according to a report in Cricbuzz.
TATA have signed a five-year agreement with BCCI for the title sponsorship for the Women’s Premier League. Tata and Sons had replaced Chinese tech brand Vivo. The value of the WPL sponsorship deal is yet to be confirmed.
The BCCI had invited bids for the title rights on February 9, days before the inaugural auction.
Mumbai Masala: Sunny, Sandy & Satiating
Mahindra & Mahindra Opens Doors, Offering Internal Combustion Engine-Powered SUVs & Electric Vehicles
Consumer Connect: 'MahaRERA & Societies Are Obligated To Protect Homebuyers,' Says Expert
Mumbai: 58-Year-Old Woman Run Over By Hyderabad-Bound Express Train After Falling Between Platform & Tracks At Dadar Station
