New Delhi: The E-Commerce Council of India (TECI), whose members include Snapdeal, ShopClues and UrbanClap on Monday suggested that guidelines for protection and processing of user-data managed by online marketplaces should be left to the proposed data protection authority. In its recommendations on the draft National E-commerce Policy, TECI said commercial enterprises should be allowed to utilise the non-personal data generated from users.
“TECI has proposed that detailed guidelines for data protection and processing should be left to the Data Protection Authority, expected to be constituted after proposed Personal Data Protection (PDP) Bill 2018 is enacted,” it said in a statement. It pointed out that due consideration must be given to the idea that data is not a naturally occurring resource, and an individual does not have an absolute claim over the data he/she generates on a technology platform.