How Ubuy's Cross-Border E-Commerce Strategy Transforms Indian Retail

How Ubuy's Cross-Border E-Commerce Strategy Transforms Indian Retail

FPJ Web DeskUpdated: Tuesday, November 07, 2023, 04:54 PM IST
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New Delhi (India), November 7: Cross-border e-commerce is a major aspect of the global retail market today, helping consumers purchase goods from international markets. This paradigm shift gives access to a product range far beyond local offerings, and yet it is not without challenges. Indian consumers, particularly, have to deal with high shipping costs, complex customs operations, and a lack of local payment options when shopping internationally.

A primary barrier in cross-border transactions is the tremendous shipping cost and customs processes. These factors often discourage the Indian shopper from trying out the global market. This point is where Ubuy, a cross-border e-commerce entity, comes in. With a global warehouse network and partnerships with top logistics partners, the brand helps in swift and safe delivery, avoiding the usual lengthy delays of international deliveries and providing doorstep delivery services.

Another struggle of Indian shoppers is the lack of diversity in products. Where do you go when you want to get a UK product delivered to your home? Or get accessories for the car you imported from Japan? Ubuy India has an impressive catalogue of products to address this concern. To bridge this gap, the platform has over 300 million items from worldwide stores. You can purchase anything, from modern fashion trends to new tech products, as it brings the global market to your fingertips.

Payment is another issue in cross-border e-commerce. There are very few local payment gateways, not to mention the excessive fees associated with currency exchange. This issue alienates many customers looking to shop from the global market. Ubuy provides local payment modes like credit and debit cards, digital wallets and UPI. This approach creates a more familiar and safer payment experience for the customer.

Apart from customers, cross-border shopping is also beneficial for local retail ecosystems. With easier imports of international goods, local businesses can tap into new markets while accessing a larger inventory. The growth of local businesses, in turn, helps economic growth and job creation in the retail and logistics sector. Therefore, Ubuy helps local businesses grow exponentially and find new audience segments. ]

The brand is in a unique position to transform the Indian retail industry. Indian customers regularly look for imported goods at attractive prices, and Ubuy’s cross-border e-commerce strategy is changing the retail industry. The platform helps you find your favourite products from anywhere worldwide and get them to your doorstep in no time. It’s constantly improving your retail experience to make your shopping easier and more confident as the global market becomes more accessible and approachable to everyone. 

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