As Rakesh Jhunjhunwala-backed Akasa Air gets AOC, here's all you need to know about its brand logo, tagline, and more

As Rakesh Jhunjhunwala-backed Akasa Air gets AOC, here's all you need to know about its brand logo, tagline, and more

The airline had taken delivery of its first Boeing 737 Max aircraft in India on June 21

FPJ Web DeskUpdated: Thursday, July 07, 2022, 06:49 PM IST
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As Rakesh Jhunjhunwala-backed Akasa Air gets AOC, here's all you need to know about its brand logo, tagline, and more | Twitter/@aeroconcepts1

Billionaire Rakesh Jhunjhunwala-backed Akasa Air on Thursday received the Air Operator Certificate (AOC) from aviation regulator Directorate General of Civil Aviation (DGCA) and will start commercial operations later this month.

The grant of the AOC marks the satisfactory completion of all regulatory and compliance requirements for the airline's operational readiness, Akasa Air said in a statement.

The process concluded with the airline having successfully conducted a number of proving flights under the supervision of the DGCA (Directorate General of Civil Aviation), it added.

Commenting on the significant milestone, Vinay Dube, Founder and Chief Executive Officer, Akasa Air said, “We are extremely thankful to the Ministry of Civil Aviation and the DGCA for their constructive guidance, active support and the highest levels of efficiency throughout the AOC process. We now look forward to opening our flights for sale, leading to the start of commercial operations by late July. This will begin our journey towards building India’s greenest, most dependable, and most affordable airline”.

“We also want to take this moment to thank and acknowledge the collective contributions of our employees and partners whose commitment, perseverance, optimism, meticulous planning and exemplary teamwork have helped achieve this milestone. This is not just a significant milestone for Akasa Air and Indian aviation, but also a testimony to the story of a vibrant and resilient India”. he added.

The airline had taken delivery of its first Boeing 737 Max aircraft in India on June 21. "Later this month, the airline will commence commercial operations with two aircrafts, subsequently adding to its fleet, every month. By the end of the fiscal year 2022-23, the airline will have inducted 18 aircrafts and thereafter 12-14 aircrafts every 12 months, which will make up its order of 72 delivered over five years," the company said in a release.

Earlier in May, the company unveiled its brand logo, tagline, etc.

‘Rising A’ is the brand logo and is inspired by elements from the sky. It symbolises the warmth of the rising sun, the effortless flight of a bird and the dependability of an aircraft wing, the airline said in a release.

The tagline is 'It's Your Sky' and the airline said it is its promise "to embrace everyone and to create an inclusive environment for all Indians regardless of their socio-economic or cultural backgrounds. It is a powerful pledge of ownership, promise, and possibilities that accompany each traveller on their journeys".

The brand colours, ‘Sunrise Orange’ and ‘Passionate Purple’ reflect the airline’s warm, youthful, and respectful nature, the release said.

Vinay Dube said the brand identity encapsulates the collective spirit of flying and the individual pursuit of dreams for each of them. “It is our promise to all, regardless of backgrounds or beliefs, that it’s your sky, your dreams, your passions, and your personal journey, and Akasa Air is honoured to be a part of it," he added.

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