Twitter considering $11 for Blue service with verification for iPhone users

The micro-blogging platform has informed some employees that it plans to change the pricing of its Twitter Blue subscription service

IANSUpdated: Thursday, December 08, 2022, 04:34 PM IST
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Elon Musk | Image credit: Wikipedia

Elon Musk is going to raise the price of Twitter Blue subscription service with verification from $8 to $11 for iPhone users, keeping the 30 per cent cut that Apple takes on revenues from iOS apps on its App Store.

According to a report in The Information, the micro-blogging platform has informed some employees that it plans to change the pricing of its Twitter Blue subscription service.

The company executives are considering charging $7 for Blue service for Twitter on the web and $11 via iOS app on iPhones, the report said, quoting sources.

Musk last month launched Blue subscription plan with verification but later postponed it after it met with huge controversy as several fake accounts came up on the platform, impersonating brands and celebrities.

He stated that the microblogging platform will relaunch its $8 Blue subscription service with verification on November 29, this time more "rock solid," but that this will also be delayed to avoid Apple's 30% cut on App Store purchases.

Musk called the App Store price cut a "hidden 30% tax on the Internet."

"Apple has mostly stopped advertising on Twitter. Do they hate free speech in America?" "Apple has also threatened to remove Twitter from its App Store, but has refused to explain why," he wrote.

Earlier this month, Musk said that the tech giant Apple has "fully resumed" advertising on the micro-blogging platform.

After his meeting with Apple CEO Tim Cook, Musk said that they had "resolved" misunderstandings over the micro-blogging platform possibly being removed from the App Store.

"Good conversation. Among other things, we resolved the misunderstanding about Twitter potentially being removed from the App Store. Tim was clear that Apple never considered doing so," the Twitter CEO said.

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