During the April-June 2025 quarter, Mercedes-Benz India performed well in FY 2025-26, retailing 4,238 units. This marks its best-ever Q1 result and represents a 10.08% year-on-year growth over Q2 of CY2024, when 3,850 units were sold.
Mercedes-Benz India’s total sales for the first half of CY2025 stood at 9,013 units on a calendar year basis, slightly down by 2.69% compared to 9,262 units in H1 CY2024. This was largely due to an 11.77% decline in Q1 CY2025, where the brand sold 4,775 units compared to 5,412 units in Q1 CY2024.
Mercedes-Benz's performance was driven by strong demand across its Core and Top-End Luxury portfolios despite ongoing macroeconomic challenges such as forex volatility, price hikes, and entry-luxury pricing pressures.
In the Top-End Luxury segment sales, the highlight of the quarter was the robust 20% growth, which includes Maybach, AMG range, and the EQS line-up. The G 580 with EQ Technology, Mercedes-May AMG G 63, saw overwhelming demand. The AMG GT 63 PRO has already sold out for the rest of the year.
The Core segment, comprising the C-Class, E-Class LWB, GLC, and GLE, contributed a strong 60% to overall sales, also growing 10% YoY in Q1 FY25-26. After the introduction of the E450 performance variant, the E-Class LWB remained the top-selling luxury car in India.
Due to rising competition from lower price point rivals, the Entry Luxury segment witnessed a marginal decline. To appeal to discerning luxury buyers, Mercedes-Benz India maintained its value-driven approach by offering feature-rich variants.
Mercedes-Benz’s Battery Electric Vehicle (BEV) portfolio posted a significant 157% YoY growth in Q1 FY25-26, contributing 8% of overall sales. Flagship EVs like the EQS 450 SUV, EQS Maybach, and G 580 with EQ Tech led this charge. The waiting period for select models now extends up to 6 months, indicating strong demand for high-end electric mobility.
