ICICI Bank today announced that it has launched a co-branded credit card in partnership with Chennai Super Kings (CSK).
Called ‘Chennai Super Kings ICICI Bank Credit Card’, the card has been specially designed with a range of exclusive privileges for millions of cricket fans of the iconic team.
The new card is another addition to an exclusive set of co-branded credit cards offered by the Bank to enable sports enthusiasts to connect with their favourite teams as well as avail benefits of a credit card.
Four years ago, ICICI Bank launched a co-branded credit card with Manchester United, a professional football club of England.
Customers can apply for the ‘Chennai Super Kings ICICI Bank Credit Card’ by sending an SMS ‘KING’ to 5676766.
Exclusive experiences for CSK fans:
· Joining and renewal gift of 2000 reward points that can be redeemed against CSK merchandise
· Complimentary tickets to CSK matches during the playing season*
· Monthly top spenders to get memorabilia autographed by key players
· Exclusive meet and greet session with select players*
· An opportunity to attend a practice session of the team *
*Available to the qualifying top spenders of the card and will be in accordance with the prevailing COVID-19 regulations set forth by the tournament’s governing body.
Other key benefits
· 10 reward points on all retail spends on the Chennai Super Kings match days (1 reward point = Rs 0.25)
· 2 reward points on all retail spends on other days
· Complimentary access to domestic airport lounges in India
· Exclusive discounts on ticket bookings on BookMyShow and Inox
· Exclusive offers on dining through the Bank’s ‘Culinary Treats’ programme
· 1% fuel surcharge waiver on HPCL fuel pumps
Speaking on the collaboration, Sudipta Roy, Head – Unsecured Assets, ICICI Bank said, “We are delighted to collaborate with CSK to introduce a co-branded credit card, which offers the CSK fans a bouquet of exclusive privileges from the iconic team and distinct banking benefits from ICICI Bank. The card is a result of collaboration between two institutions and we expect that the CSK fans will like it.”
K S Viswanathan, CEO, Chennai Super Kings Cricket Limited said, “We are confident that this partnership will benefit our fans across the country and spread Yellove far and wide.”