Google brings accelerator programme for digital news startups in India

PTIUpdated: Thursday, September 09, 2021, 03:29 PM IST
article-image
Under its Google News Initiative (GNI), the tech giant will offer a four-month programme that "seeks to help independent local or single-subject journalism organisations/ Representational image | AFP Photo

Google on Thursday announced an accelerator programme 'GNI Startups Lab India' for independent local or single-subject journalism organisations in the country.

Under its Google News Initiative (GNI), the tech giant will offer a four-month programme that "seeks to help independent local or single-subject journalism organisations find a pathway to financial and operational sustainability through intensive coaching, skills training and other support".

Created in partnership with Echos (a global innovation lab) and DIGIPUB News India Foundation, the GNI Startups Lab India programme will support high-quality reporting for local and underserved communities, Google said in a blog post.

It added that news startups publishing in all Indian languages can apply for the programme. Applications are open until October 18, 2021, and 10 independent digital news publishers will be selected to participate in the first cohort in India.

Access to trustworthy information is vital for all components of a thriving democracy, Google said.

"Through the years, we have kept up consistent efforts to help with continued access to quality journalism, contributing to the sustainability of news organisations, supporting emerging news business models and enabling newsrooms to engage their readers in new ways through the COVID-19 pandemic and beyond," it added.

The 16-week programme is tailored to the needs of startup newsrooms in India and participants will benefit from Echos' experience in supporting media startups and DIGIPUB's network and community with workshops as well as coaching.

In May, Google had announced the expansion of Google News Showcase, its online experience and its licensing programme to support news organisations and readers, to India.

Google said it has added support for four new languages - Kannada, Marathi, Tamil and Telugu - in addition to English and Hindi in the dedicated News Showcase panels in Google News and on Discover.

This will help more readers get access to quality news in their languages.

With the addition of these new languages and new partners today, it has now onboarded more than 50 partners, representing more than 70 publications.

(To receive our E-paper on whatsapp daily, please click here. To receive it on Telegram, please click here. We permit sharing of the paper's PDF on WhatsApp and other social media platforms.)

RECENT STORIES

Rate hike of 50 points on the cards as RBI panel meets on Wednesday

Rate hike of 50 points on the cards as RBI panel meets on Wednesday

Lack of confidence among lenders reportedly halts grounded Jet Airways’ comeback

Lack of confidence among lenders reportedly halts grounded Jet Airways’ comeback

Gurugram-based firm Blade orders 200 electric air taxis to be deployed in five years

Gurugram-based firm Blade orders 200 electric air taxis to be deployed in five years

China will feel isolated, globalization at inflection point: Asia's richest man Gautam Adani

China will feel isolated, globalization at inflection point: Asia's richest man Gautam Adani

Sundar Pichai says fun isn’t all about money, while defending cost cutting at Google

Sundar Pichai says fun isn’t all about money, while defending cost cutting at Google