WhatsApp Launches Channels For Users To Broadcast Updates; Expands Further Into Social Media Space
The ability to share polls, images, videos, and stickers with those who follow a channel, will also offer a space for content creators.
With over 2.24 billion monthly users, WhatsApp is the most used mobile messenger app across the globe, despite some users migrating towards Telegram and Signal. Almost essential for every smartphone user, the platform is used by friends, families, and companies to stay connected round the clock.
After its foray into digital payments didn't go as planned, WhatsApp has set sights on becoming a full-fledged social media app with its Channels feature.
More than just a messenger
As Twitter faces operational issues and abrupt changes ever since Elon Musk took over, WhatApp Channels could step in as an alternative.
It allows users to broadcast updates instead of remaining confined to groups and personal chats.
The ability to share polls, images, videos and stickers with those who follow a channel, will also offer a space for content creators.
Users can either look up a channel from search, or they can go through a directory, before checking out latest updates through statuses.
Privacy and future plans
With privacy as a priority, the channel admin's identity will be secured, and only 30 days of the channel's history will be saved.
Although the WhatsApp Channels feature doesn't offer end-to-end encryption, it is working on the added layer of privacy.
Apart from making it a Feature for governments and brands to share updates, WhatsApp also plans to integrate payment and monetisation services into Channels.
RECENT STORIES
-
Who Is Raj Nayani? Know About Actor Who Was Called 'P*rn Star' By BJP's Chitra Wagh -
The Fall Guy Review: Ryan Gosling, Emily Blunt's Film Celebrates Unsung Heroes Who Make Movies... -
The Broken News Season 2 OTT Release Date: Know About Plot, Cast & Platform -
Australia Dethrone Team India To Become No.1 Test Side Following Annual Rankings Update -
'Did In 1 Take': Shekhar Suman On His Oral Sex Scene With Manisha Koirala In Heeramandi