After vidoes of football star Cristiano Ronaldo keeping aside bottle of Coca-Cola during a press meet went viral, another top footballer, Italy’s Manuel Locatelli, gave it the snub on Wednesday.
Locatelli, who was the start of his side’s win by scoring twice against Switzerland, followed the example set by Portugal’s superstar Cristiano Ronaldo by setting aside the Coca-Cola bottles out of the camera’s view before sitting down for the press conference.
But he is not the only footballer to snub sponsored drinks as French midfielder Paul Pogba on Wednesday removed a Heineken bottle placed in front of him during a Euro 2020 press conference after his team's win against Germany at the Allianz Arena in Munich.
Pogba, a practising Muslim, removed the bottle when he sat down to speak to the media after he was named 'Man of the Match' in France's 1-0 Group F win over Germany. Pogba earned the Star of the Match award for his display in the world champions' 1-0 win over Germany in their Euro 2020 Group F opener on Tuesday.
The episode brings into question the suitability of certain brands as sponsors of professional sports, while highlighting the growing influence of individual sportsmen and women whose actions reach huge audiences via social media.
Meanwhile, the social media has been blowing up reacting to 'Bottlegate'.