Nike

BrandSutra: WOKE-VERTISING

BrandSutra: WOKE-VERTISING

Brands need to showcase their woke credentials

Watch: Nike ad with Indian women's cricket team is giving everyone goosebumps

Watch: Nike ad with Indian women's cricket team is giving everyone goosebumps

The powerful advertisement was reportedly shot using a split-screen frame showing 36 pairs of athletes and the movement from one sport to...Read More

Indian team to get new kit sponsors?

Indian team to get new kit sponsors?

New DelhiThe name Nike has been synonymous with the Indian cricket teams kit since 2006. But, the 14-year relationship might end with the...Read More

Black Lives Matter: Nike says ‘For once, don't do it’; Adidas agrees

Black Lives Matter: Nike says ‘For once, don't do it’; Adidas agrees

Clothing brands, Nike and Adidas, who are competitors, have decided to come together to fight against racism in the United States. Nike p...Read More

Coronavirus outbreak: Apple’s  revenue needs a doctor

Coronavirus outbreak: Apple’s revenue needs a doctor

The virus has sparked global economic jitters, travel bans and the cancellation of high-profile sporting and cultural events.

Nike says bye to selling on Amazon

Nike says bye to selling on Amazon

Big brands have quit Amazon's platform due to sales of counterfeit products and unauthorised sellers which undermines the value of the or...Read More

Stormy Daniels’ ex lawyer Michael Avenatti arrested for extorting money from Nike

Stormy Daniels’ ex lawyer Michael Avenatti arrested for extorting money from Nike

Washington [US]: Celebrity lawyer Michael Avenatti was arrested on Monday (local time) for allegedly extorting more than USD 20 million f...Read More

Apple releases ‘Watch Nike+ Series 4’

Apple releases ‘Watch Nike+ Series 4’

San Francisco: Apple has released its “Watch Nike+ Series 4” across the US, Australia, parts of Asia and in other countries, keeping its ...Read More

Ronaldo rape controversy: Nike expresses concern and Juventus shares drop

Ronaldo rape controversy: Nike expresses concern and Juventus shares drop

Milan: US sportswear giant Nike says it is “deeply concerned” by rape allegations against Cristiano Ronaldo and shares in Italian champio...Read More

More executives exit as Nike confronts workplace harassment    

More executives exit as Nike confronts workplace harassment    

New York: Nike has dismissed additional executives as it moves to address a workplace culture marred by sexual harassment and bullying, e...Read More

Nike cites ‘conduct’ violations, top executive Trevor Edwards exits

Nike cites ‘conduct’ violations, top executive Trevor Edwards exits

New York: Sportsgear maker Nike has announced the surprise departure of top executive Trevor Edwards, who was considered a potential succ...Read More

Nike launches Hijab for female Muslim athletes

Nike launches Hijab for female Muslim athletes

Washington: In a first, a hijab has been launched for female Muslim athletes that will allow them to observe the traditional Islamic prac...Read More

Juventus to compensate Nike with $2.2 million

Juventus to compensate Nike with $2.2 million

Turin: Juventus will have to pay two million euros ($2.2 million) to compensate their former kit provider Nike for including a third star...Read More

Nike to continue sponsoring Sharapova despite two-year doping ban

Nike to continue sponsoring Sharapova despite two-year doping ban

Melbourne: Maria Sharapova has received an unexpected boost when sportswear giant Nike declared that it ‘will continue to partner’ with t...Read More

Russian tennis head backtracks on Sharapova’s retirement claims

Russian tennis head backtracks on Sharapova’s retirement claims

Johannesburg: Few hours after expressing his doubt over suspended star Maria Sharapova’s career, Russian Tennis Federation chief Shamil T...Read More

Sponsors suspend ties with Sharapova after failed drug test

Sponsors suspend ties with Sharapova after failed drug test

Moscow: Two of Maria Sharapova’s top sponsors have suspended ties with the Russian tennis star after she admitted failing a doping test. ...Read More

Nike suspends ties with Sharapova after failed doping test

Nike suspends ties with Sharapova after failed doping test

New York: Global sports apparel giants Nike has suspended ties with Maria Sharapova after the Russian tennis star failed a drug test at t...Read More

Pacquiao deletes post calling for homosexuals to be `put to death`

Pacquiao deletes post calling for homosexuals to be `put to death`

London: Filipino boxer Manny Pacquiao, who came under severe criticism for describing homosexuals as ‘worse than animals, posted and then...Read More

IAAF president Sebastian Coe parts ways with Nike

IAAF president Sebastian Coe parts ways with Nike

Paris: International Association of Athletics Federations (IAAF) president Sebastian Coe has quit his role as a brand ambassador for Nike.

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