Saurav Beverages launches Paani, pure & enriched Himalayan mineral water

Untouched and unprocessed, the water is packed with the natural goodness of Himalayas

New Delhi, August, 2017 – Saurav Beverages Pvt. Ltd., a leader in India’s FMCG sector today announced the launch of mineral water under the brand name of ‘Paani’. In association with Viiking Ventures, the company is set to make a splash in the market with this premium quality mineral water. The event took place in the presence of b’town actress Soha Ali Khan, Saurav Gupta- CEO of Saurav Beverages Pvt. Ltd and actor turned producer as well the chairman of Viiking Ventures, Sachin Joshi.

Paani, collected from the beautiful Himalayas is untouched from the source, remaining pollution free and allowing water to retain its pristine and natural state. The careful balance of naturally enriched organic minerals not just adds a unique taste to the water but fills your spirit with the pure essence of Himalayas.

Commenting on the launch of PaaniMr. Saurav Gupta, MD – Saurav Beverages said: “We are delighted to announce the launch ofPaani– the Himalayan Mineral water. Enriched with vital organic minerals, it not just quenches your thirst but gives you the feel of the Himalayas with every sip. The unique design of the bottle makes it convenient to carry on-the-go than big, bulky ones. The brand holds a lot of potential as there is a huge demand for mineral water in the market.”

Naturally pure and 100% bacteria free, the Calcium found in mineral water is crucial to maintaining a normal bone density and the Magnesium helps maintain a normal blood pressure level and muscle performance and also aids digestion. Crafted by nature, Paanicontains high quantities of silica which can strengthen the spongy skin cells that are found between elastin and collagen fibres and slows down wrinkle formation.

Launched in 1 litre and 500ml packs and priced at Rs 55 and Rs. 30 respectively, Paani comes with a unique seal and a stylish shape. Starting with Delhi, the product will be subsequently available in other cities across the country.

About Saurav Beverages:

Saurav Beverages Private Limited (SBPL) is a major player in the India FNCG sector since 2010. Under the brand name “Full Time”, we manufacture and market various types of snacks, made with trusted kitchen ingredients and are 100% vegetarian. From well-loved traditional tastes to new exciting flavours sprinkled with aromatic spices, the brand offers consumers a variety of snacks in fun shapes and sizes. The portfolio comprises of Rice Puffs, Corn Rings, Stix, Fryums and Namkeens etc. They are also the C&F Agent & Master Distributor of Viiking Ventures products in North and North East India- “XXX” Energy Drink and “Paani” mineral Water. The company serves customers from its extensive distribution network. Their expertise and talents far-reaching and diverse, brings premium beverages ranging from natural mineral to great tasting energy drinks within easy reach of customers.

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