Mumbai : With India considered one of the top five spenders, Germany has set a target to attract two million Indian travellers to the country by 2030. “India is the number four source market for Germany and on an average, Indians are considered one of the top 5 spenders. We consider India to be very important market and we have set 20 lakh (2 million) overnights from India by 2030,” said Romit Theophilus, director of sales and marketing, German National Tourist Office (GNTO), India.
He said Germany is promoting itself as an affordable and mass leisure destination. “Traditionally, Germany is considered a business and meetings, incentives, conferences, and events (MICE) destination. We are now trying to focus promoting the country as a leisure destination as well,” he added.
Germany has recorded over 4,70,000 overnights from India for the period of January-August, 2015, he said. “We are expecting 7 lakh overnights this year, which is a 10% rise from last year.” In 2014, Germany witnessed 6,50,103 overnights from India.
Since the inception of the GNTO in India in 2006, Germany has seen a 73% growth in visitor overnights from the country, he said.
