Los Angeles: Rapper Jay Z is facing an USD 18 million lawsuit for failing to promote his signature cologne. Bosses at Perfumania Holdings Inc. claim that the “99 Problems” star failed to promote the Gold Jay Z fragrance while collecting USD 2 million in royalties, reported TMZ.
“Sales of Gold Jay Z have declined considerably because of Jay Z’s and his teams (sic) lack of interest in supporting and promoting his own brand…, while collecting a handsome guaranteed minimum royalty as well as Perfumania common stock,” the suit reads.
The cologne launched in 2014 and was the best-selling celebrity fragrance the following year (15). However, sales have reportedly dropped and bosses at the company suggest it is because the 46-year-old rap mogul refused to make an appearance on breakfast show “Good Morning America”, turned down an interview and cover story for Women’s Wear Daily and would not appear for a promotional event at MACy’s.
