Whoever will be able to find the correct Chicken Khurana recipe will win a cash prize of Rs 10 lakhs. Yes, stop rubbing your eyes.
Makers of the comedy film ‘Luv Shuv Tey Chicken Khurana’ are high on promotions. And this one’s another trick to grab audience’s attention. The brains behind the publicity of the film have come up with a contest wherein they will pick the best chicken recipe and the winner will get a cash prize of a million bucks. The film stars Kunal Kapoor and Huma Qureshi in lead.
The plot of this comedy flick is that a family chicken recipe goes missing. The characters in the film go hunting for that lost special recipe. Hence, the makers are promoting the film on the same plot. Says producer Anurag Kashyap who unveiled a giant pressure cooker as a marketing gimmick, “This gigantic cooker will travel everywhere. All you have to do is to write your recipe in a piece of paper and put it in to this cooker and we will pick the best one. The winner will get a cash prize of 10 lakhs.” Produced by UTV Spotboy along with Anurag, and directed by Sameer Sharma, ‘Luv Shuv Tey Chicken Khurana’ releases all over on 2nd November.