Yesterday, in Kaun Banega Crorepati's 11th season, host Amitabh Bachchan posed a historical question to a hot seat contestant that had many viewers' blood boiling and their sentiments hurt.
Big B asked the question, "Which of these rulers was the contemprory of Mughal emperor Aurangzeb?"
The option given were, A. Maharana Pratap, B. Rana Sanga, C. Maharaja Ranjit Singh, D. Shivaji
Soon after the episode aired, angry viewers took to Twitter to voice their annoyance. Many criticised Big B for calling a Mughal ruler by the honorific 'Samrat' while a Maratha ruler, Chhatrapati Shivaji Maharaj was identified merely by his name, as 'Shivaji'.
People demanded an apology from both the channel and Bachchan for the disrespect shown towards Chhatrapati Shivaji Maharaj.
Sony later took to Twitter to to apologise for the incident, calling it an "inadvertence".
"We deeply regret the same and being mindful of the sentiments of our viewers have carried a scroll expressing regret during our episode yesterday," the company wrote.
With the Twitterati up in arms, the 'Boycott_KBC_SonyTv' hashtag was soon trending.
Take a look at some of the tweets:
