On the day of her arrest, Bollywood actress and late actor Sushant Singh Rajput’s girlfriend, Rhea Chakraborty was spotted wearing a t-shirt with the quote, "Roses are read, violets are blue. Let's smash the patriarchy, me and you," written on it.
Rhea's tee was a part of a campaign run by The Souled Store, a clothing destination which sells official superhero and other merchandise which very much appeals to the current youth.
The campaign #Rosesarered is a collaborative effort with GiveHer5 to increase awareness about menstrual hygiene and raise funds in an innovative and engaging manner to take a stand against such issues.
According to The Souled Store, the campaign includes t-shirts and badges which contain 12 ‘Roses Are Red’ poems centred around feminism which highlights various gender-based issues faced by women on a daily basis.
Each order will also contain a “Quick Guide to Feminism” book filled with interesting activities, and some food for thought. 1 t-shirt sold equals to 1 girl’s yearly requirement of sanitary napkins.
Famous personalities like Dia Mirza, Rahul Bose, Tanmay Bhatt, Miss Malini and Aranya Johar endorsed the campaign.
Many B-town celebs pledged support to Rhea by sharing the image of the same quote on their social media handles. These included Shweta Bachchan, Radhika Apte, Farhan Akhtar, Kubbra Sait and Sonam Kapoor to name a few.
As the t-shirt garnered attention, the Souled Store re-launched their limited-edition item and put it back on sale. It costs Rs 600.
Rhea was arrested by the Narcotics Control Bureau (NCB) for a drugs case related to the death of Sushant.
The NCB began its investigation after the Enforcement Directorate (ED), which was probing money laundering charges linked to the case, shared the social media chats retrieved from Rhea's mobile phone, hinting at the use of banned drugs.
Sushant was found hanging in his Bandra residence on June 14. He was 34.