IMA workshop on “Creating Culture of Innovation” held
Indore : “Innovation does not mean a structural change but minor improvement in yourself,” said celebrated corporate guru Amber Arondekar while addressing delegates from notable companies at Hotel Best Western.
The workshop was organised by Indore Management Association (IMA) for corporate people. The module for the workshop was: “Creating Culture of Innovation”.
Speaking on Creating Culture of Innovation he said that culture is believed to transcend from the top however it flows within. So neither management, not staff can be held responsible for the organization culture. It is formed by both. However Individual is solely responsible for his own behavior.
He said Creating Culture of Innovation needs to precede by creating culture of trust and belief. Organizations must celebrate creative failure then only Innovation will get ingrained in culture.
Amber also explained how culture is formed and how can we impact it’s formation as an individual. He said Successful innovative companies give time to their employees to get away from their daily tasks, to work on personal or company projects not directly related to their work. Then tap into this creative process. Google is well known in the tech community for its “20% time,” which gives employees a day a week to follow their passions, but it’s hardly the first company to have done so. For decades, 3M Corp. (3M is a global science company that never stops inventing.) has allotted 15% of its employees’ time to innovation, which led to the creation of the now-ubiquitous yellow sticky note, among other products. When Innovation gets postponed for too long, companies languish — witness the reversal of RIM’s fortune and Microsoft‘s vilification in the mainstream media for its failure to innovate.
7 Ways to Create a Culture of Innovation
1) Define your company’s mission around innovation.
2) Create the structure to allow employees to experiment new ideas with unstructured time.
3) Recognize employees’ contribution to the innovation process.
4) Return to the past.
5) Companies should pay attention to culture, not trends.
6) Continuous education (L&L, conferences, seminars…).
7) Allow failure.