PRtainment's co-founder, Nidhi Sidhana, says that choosing the best public relations firm is crucial for every business.
PRtainment's comprehensive offerings include everything from media relations and public affairs to crisis management and social media marketing. They aid businesses in fostering productive interactions with the public and important constituencies.
Online reputation management
PRtainment's mission in reputation management is to safeguard and improve its clients' standing in the eyes of the public. They achieve this goal in a number of ways, including by keeping an eye out for bad press, having a plan for handling a crisis, and aggressively promoting their client's good name.
Crisis Management
Having a group of skilled experts who can help mitigate the fallout from a scandal and restore a company's brand is crucial in times of negative press. At PRtainment, they work with their clients to establish strategic communication plans and problem-prevention strategies to keep crises from happening in the first place. If there is a crisis, the team is ready to act quickly and effectively to protect the client's best interests.
Social Media Strategy
The PRtainment crew can assist in developing and upkeep a successful social media and digital marketing campaign, which is crucial in today's business climate. The team, led by Nidhi and Shobhit, keeps an eye out for mentions of their clients online and addresses any complaints that are raised. They can spread the word about their clients' businesses on social media, which helps them reach more potential customers and connect with them.
Press Releases
PRtainment's job is to get their clients positive press that improves their standing in the eyes of the public. Press releases are a common tool for this purpose. The purpose of a press release is to get the media to cover a story. Events, new product releases, and other noteworthy developments are common topics. PRtainment helps its clients by writing news releases that get the attention of journalists and editors. The team has strong connections to influential journalists and media outlets, which they may leverage to promote their clients in the press.
Getting Investments
Any startup must demonstrate knowledge of its sector. Demonstrating your company's skills is essential for investors seeking to invest in successful businesses. PRtainment assists startups in communicating their narrative.
When investors invest, they want to know what they are buying into, and a compelling origin story can help persuade potential backers that you have a worthwhile venture. When pitching story ideas to journalists, start by talking about specific pain points in the industry. This makes your company stand out from others looking for investment and shows why people should invest in you instead of others.
The team at PRtainment has helped their clients get investment spots on shows like Shark Tank India by making them stand out from the crowd.
The co-founder of PRtainment, Shobit Sabbarwal, recently discussed the importance of adapting to the changing times, saying, "PR firms serve multiple purposes for their customers, and as the world becomes increasingly shaped by technology, their responsibilities evolve and develop in tandem. While PR firms may have evolved marginally over the past five, ten, or fifteen years, their core job remains largely the same."
