New Delhi : As an ever-growing number of consumers flock to e-commerce websites for their shopping needs, regulator Sebi is considering allowing sale of mutual funds through these platforms to deepen this market. Sebi chairman U K Sinha, who himself was heading leading fund house UTI Mutual Fund before becoming chief of the capital markets watchdog in 2011, met representatives from e-commerce and other technology platforms. The meeting was also attended by Nandan Nilekani, former UIDAI chairman and a co-founders of IT giant Infosys, along with officials from Flipkart, PolicyBazaar, BankBazaar, Scripbox, FundsIndia, Perfios and Eko, among others, as also by some fund houses.
Sebi feels that a greater use of Internet as a distribution channel can help increase the penetration of mutual funds, especially among young investors, and also reduce the cost of buying mutual fund schemes.
