New Delhi: Qyuki Digital Media recently collaborated with Coca-Cola India to produce a very special short film, paying tribute to the real heroes of India, our soldiers.
The film follows the journey of a soldier from his military base in the north down to his home in the beautiful backwaters of Kerala.
With the intention of fulfilling the final wish of a fellow soldier who died in the line of duty, he makes an emotional stop en route, to his colleague’s family home where he hands over the martyrs’ belongings to them.
The story traverses several situations and people that cross the soldier’s path closing with a touching moment of a family reunion. Here the film cuts to a national issue that requires the protagonist to return to his base camp.
The film highlights India’s incredible landscape and its multicultural beauty, juxtaposed beautifully with the personal sacrifices a soldier makes for his country, family and friends.
Qyuki is a digital broadcast network/ MCN co-founded by Shekhar Kapur, Samir Bangara and AR Rahman. Qyuki works with creators to build their fan following by producing and distributing videos across Youtube and other networks with the aim to create enduring intellectual properties. Qyuki also connects brands with their audiences through unique content marketing initiatives in collaboration with Qyuki artists.