New Delhi : Hyundai Motor India Ltd has achieved a remarkable milestone in the social media space with over 5.5 million fans on Facebook and over 17.5 million video views on YouTube. These milestones are a part of Hyundai’s strategy to actively reach out to a larger cross section of customer base and engage on a real time basis through social media platforms.
The brand has successfully created memorable campaigns and experiences for young Indian customers and has positioned itself as an ace auto brand on social media during the recent launch of Grand i10, Elite i20, all-new 4S Fluidic Verna and i20 Active. The key to Hyundai’s success is its ability to connect with the Indian customers through appropriate products that appeal to diverse segments & excite them towards the ownership of Hyundai brand.
