New Delhi : The much-touted discounted airfares by Indian carriers did not draw many passengers in March as the actual passenger traffic and average revenue earned from it slid by almost 1%. Latest domestic air traffic figures released by the International Air Transport Association (IATA) showed that Indian airlines in March recorded minus 0.7% Revenue Passenger Kilometers (RPK), which measures actual passenger traffic. The available seat kilometers (ASK), which measures available passenger capacity, grew by 7.3 %, while the passenger load factor, that shows the percentage of ASKs used or seats occupied, was 71.4 %.
The slowdown in revenue earned or passengers flying came in spite of the Indian airlines, especially no-frill carriers like SpiceJet and IndiGo, initiating a fare war to offer discounted tickets to attract passengers. March also saw Asia Pacific carriers experiencing “some of the weakest traffic growth” with international traffic growing just by 1.1 % compared to a year ago.