Announcing its entry into ed-tech industry, Amazon India on Wednesday launched 'Amazon Academy' to help students prepare for the JEE (Joint Entrance Examination), conducted for admission to engineering colleges.
Announcing the launch, the e-commerce giant said in a statement that the online preparation offering will equip students with in-depth knowledge and practice routines required for the JEE, through curated learning material, live lectures and comprehensive assessments in Math, Physics and Chemistry.
The beta version of Amazon Academy will be available free of cost on the Google Play store, it said.
"Amazon Academy will offer students a range of JEE preparatory resources at launch, including specially crafted mock tests by industry experts, over 15,000 handpicked questions with hints and detailed step by step solutions for practice", the statement said.
All learning material and exam content has been developed by expert faculty from across the country, it said.
In addition to the JEE, those preparing for BITSAT, VITEEE, SRMJEEE, and MET exams will also benefit from the quality content resources available. The content is currently available for free and will continue to be for the next few months, the statement added.
Amazon Academy will also hold live All India Mock Tests (AIMT) at scheduled intervals. These tests are designed to mirror the JEE experience helping students understand the nuances of the examination.
The service enables active learning through live lessons, helping students to strengthen their JEE preparation efforts as they can engage with expert faculty, learn concepts, and clarify doubts in real-time. Bringing further discipline and rigour to their study methodology, it will offer scheduled lessons, daily practice problems and regular tests, starting with a crash course for the upcoming JEE Main.
Amazon Academy will help aspirants know where they stand with an All-India Rank for the respective mock test and assess their test performance through personalised reports highlighting chapter-wise time and strength analysis.
Amol Gurwara, Director, Education at Amazon India, said: "Amazon Academy aims to bring high quality, affordable education to all, starting with those preparing for engineering entrance examinations. Our mission is to help students achieve their outcomes while also empowering educators and content partners reach millions of students."
"Our primary focus has been on content quality, deep learning analytics and student experience. This launch will help engineering aspirants prepare better and achieve the winning edge in JEE," he said.