New Delhi : At a time when the automobile industry is gearing up for the Delhi Auto Expo, Bajaj Auto MD Rajiv Bajaj said it is too expensive to participate in the biennial show and wasteful to create expensive concepts.
“To participate in such event it takes around Rs 10-15 crore to make those concepts and the poor R&D department is spending half their time creating these concepts. “There are some big car companies who have big money, they can do it. We are a small company. So to spend such amount is not affordable for us,” Bajaj said.
Bajaj Auto Ltd unveiled its 150-cc ‘V’ commuter segment motorcycle, likely to be priced in the Rs 60,000-70,000 bracket. The motorcycle, which would use scrap from the famed aircraft carrier INS Vikrant, will be launched at dealerships at the beginning of March, Rajiv Bajaj said.
