Mumbai: Riding high on honours such as the Stardust – Power Producer of the Year, Masala – Dynamic Producer Award, Zee Cine Awards – Extra Ordinary Impact Film and Viewers Choice Best Film for Toilet – Ek Prem Katha, Prernaa Arora of KriArj Entertainment is excited to team up with John Abraham, who has bankrolled films like Madras Café and Vicky Donor that have not just seen box office success but massive critical acclaim.
The two now join forces for Parmanu – The Story of Pokhran , based on the nuclear bomb test explosions conducted by the Indian Army at Pokhran in 1998.
It made the perfect fit as both KriArj Entertainment and JA Entertainment share a singular vision to back powerful content and package it with entertainment that caters to all audiences. With a strong script in their hands, the duo decided to collaborate for the first time with the film all set to release on the 2nd March 2018.
Adds John Abraham , who also headlines the film, “Parmanu is a very special film. We are happy with this collaboration and Kriarj has more than assured us of the best possible partnership. It was important to get the right release date and Kriarj and JA Entertainment have put their heads together on a subject that excites us both. We are happy with our plans and are moving forward with a very effective release. We both believe in this film and we hope to marry content with commerce on this one”.
Says Prernaa Arora, ” I see this film being a game changer and one that John Abraham will definitely be remembered for.”