Los Angeles: Rapper Drake has unveiled the official music video of his worldwide hit song “In my feelings”. It also features US comedian and Instagram star Shiggy. Within a few hours of its release on YouTube on Thursday, the video hit five million views, read a statement.
The track fuelled by the #InMyFeelingsChallenge or the #KikiChallenge as it’s called, was initiated by US comedian and Instagram star Shiggy who challenged millions of Instagrammers with the hashtag #DoTheShiggy to post their own videos of them doing the dance. The visual begins with Drake standing outside Kiki’s window as he attempts to charm the woman with a few smooth lines and promises. But just as he starts making progress, Kiki’s mother shows up and sends Drake on his way.
The whole thing wraps up with a “it was all a dream” (or was it?) finale, plus a roundup of the best of the best “In my feelings” challenge videos, from DJ Khaled and Ciara, to Will Smith’s rooftop performance.