New Delhi: Stepping up the tariff war, Reliance Jio has decided to offer 500 MB extra data to its subscribers using 1GB and 1.5GB per day data packs with effect from January 26, according to company sources.
Besides, the telco as part of its ‘Republic Day offer’ will double the validity of Rs 98 pack to 28 days from the current 14 days from January 26 onwards, they said. “Jio will always offer more value to its customers, and offer Rs 50 lower price than competition and 50 per cent more data on its plans. As part of Republic Day offer, all existing 1 GB per day packs enhanced to 1.5 GB per day, 1.5 GB per day packs enhanced to 2 GB per day,” sources said.
Bharti Airtel had recently introduced Rs 399 plan offering unlimited calls and 1GB 4G data daily with 84 days validity. With this new offer, Jio’s flagship Rs 399 plan will provide free voice, unlimited 4G data with 1.5 GB daily, unlimited SMS and premium subscription to Jio Apps for 84 days.
The Rs 98 pack at present offers 2.1 GB data at 4G speed and thereafter speed drops to 64 kilobit per second with 14 days validity. According to Bharti Airtel MD and CEO, India & South Asia, Gopal Vittal, the battle among telecom operators is now for market share and the pressure on tariff will continue for sometime even though it is at a unsustainable level at present.
Reliance Jio will now offer 1.5 GB per day on its 149-, 349-, 399- and 449-rupee plans, against the 1 GB it offered each day to its consumers on the same plan. The company has also increased its data limit on its 198-, 398-, 448- and 498-rupee plans to 2 GB per day from 1.5 GB earlier.
Validity of these plans is in the range of 28-91 days. Reliance Jio has also increased the validity of its 98-rupee plan to 28 days from 14 days, but marginally cut its data offering to 2 GB from 2.1 GB. There is no daily limit for the 98-rupee plan. Reliance Jio‘s increase in data limit follows a tariff cut by the mobile operator earlier this month, when it cut the price of many of its plans by 50 rupees, a company official said.
Then, the fledgling operator had brought down the prices of its 459-rupee plan, with a validity of 84 days and a daily data limit of 1 GB, to 399 rupees. The company had also reduced the price of its 199-, 399- and 499- plans by 50 rupees. Apart from that, the company also introduced 198-rupee, 398-rupee, 448-rupee, and 498-rupee plans, offering 1.5 GB of data per day.